tuesday, october 27, 2014
its plan for four months after the
October 2014 merger announcement.
The court observed that such efforts
were “not a sham to convince the
FTC that Synergy wanted to enter the
market” but instead demonstrated
legitimate efforts by Synergy employees who wanted the project to succeed. Further, Synergy had publicly
disclosed plans to build two X-ray
facilities shortly after the merger
announcement, demonstrating that
it did not view the proposed merger
as an impediment to its plan.
The court reasoned that if the proposed merger was the reason Synergy abandoned its plans to enter
the U.S. market, Synergy would have
stopped working on the project
when it entered merger negotiations
or immediately after the deal was
announced rather than in February
2015. In addition, Synergy would not
have cancelled the project right after
the FTC expressed concerns over the
merger, “as Synergy had to know that
doing so would only have solidified
the FTC’s position.”
The court determined that the
failure to obtain customer commitments and the inability to lower
capital costs were detrimental to
Synergy’s plans and the most significant reasons for terminating its
project.
Absent the merger, these
obstacles would still prevent Synergy from entering the U.S. market. The court concluded that the
proposed merger had “no effect
whatsoever” on Synergy’s plans.
In early October the FTC stated
it would not appeal the district
court’s decision and agreed to withdraw the matter from administrative
adjudication.
Even though the FTC’s challenge
was unsuccessful in this case, practitioners should consider potential
competition issues when evaluating
antitrust risk in mergers.
ing market is “rapidly evolving”
and introducing new participants.
Notably, both Google and TripAdvisor had introduced new online
booking services within the past
18 months.
Online Travel Merger
The Justice Department decided
not to challenge Expedia’s proposed
acquisition of Orbitz despite concerns about the merger of two of the
top three online travel booking providers, because the merger was not
likely to substantially lessen competition.
(See DOJ Press Release, September 16, 2015.) Since Expedia had
purchased another major player in
the industry, Travelocity, just three
weeks prior to announcing the Orbitz
deal, the Justice Department investigated concerns that the merger
would result in only two competitors,
Expedia and Priceline, controlling 95
percent of the online travel booking
market.
After a six month investigation,
the Justice Department found no
evidence that the merger is likely
to result in higher charges for consumers or the companies that list
their services with online travel
websites. The investigation found
that the commissions Expedia
charges to airline, car rental companies and hotels are not likely
to increase post-merger because
many companies either do not list
with Orbitz or receive only a small
source of bookings from Orbitz listings and, as a result, Orbitz has not
had significant impact on Expedia’s
commission charges in recent years.
Additionally, the Justice Department
observed that the online travel book-
Auto Parts Conspiracy
In the latest charges arising from
allegations of widespread bid rigging
in a number of auto parts markets,
three Japanese executives were
indicted for conspiring to rig bids
and fix the prices of automotive body
sealing products sold to auto manufacturers. (See DOJ Press Release,
October 8, 2015.) Automotive body
sealing roducts keep out rain, wind
p
and noises and include trunk lids
and door-side weather-stripping
among other roducts.
p
The Department of Justice stated
that the price-fixed products were
sold to Japan-based auto makers
for installation in vehicles manufactured and sold in the United States.
According to the charges, the three
executives instructed their subordinates to communicate with those at
other companies to allocate sales,
rig bids and fix prices of body sealing products.
The indictment also
alleges that two of the executives
encouraged employees to destroy
evidence of the conspiracy. Thus
far, 58 individuals and 37 companies
have been charged with participating in various auto parts conspiracies and have agreed to pay more
than $2.6 billion in criminal fines.
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