1) 10 Global Challenges For Life Sciences Cos. In 2016
Law360, New York (January 27, 2016, 10:45 AM ET) -- Life sciences companies face many
challenges for 2016, including the demand to develop innovative products at reduced cost.
More and more, this means that companies must assess opportunities in major markets
across the globe and seek value-maximizing partnerships at all phases of the product life
cycle, from development to manufacturing to marketing. The increasingly global and
increasingly interconnected nature of the life sciences industry also means that companies
must track litigation, policy, regulatory and enforcement developments in the U.S., EU, Asia
and other major markets, and must also anticipate the ways in which these developments
will impact business opportunities.
The following identifies ten key developments poised to shape the industry and 2016, and
recommends steps that law and policy departments should consider taking to manage risks
and take advantage of opportunities in the year ahead.
1. Embrace New Models for Drug Pricing and Accelerate Efforts to Demonstrate
Value
New pricing regimes in the EU and China are heavily focused on comparative effectiveness,
while the U.S. will also see new cost-constraining initiatives integrated with ongoing health
reform activities and possible pricing legislation. Companies should respond by being
transparent regarding pricing of new and existing products, preparing for aggressive
negotiation over discounts and utilization management, and engaging patients and
providers early in drug value and pricing discussions.
2. Implement Privacy Safeguards for Clinical Trial and Other Personal Data
Transferred from the EU
The EU has overhauled its data protection system with a new General Data Protection
Regulation that applies anywhere in the world to the processing of personal data about
Europeans, now with fines up to four percent of global revenue. Companies should get
ready for data protection impact assessments, mandatory data protection officers and a
new European Data Protection Board as the two year implementation clock starts to tick.
3. Invest in Crossover Financing Rounds of Potential Acquisition Targets
These rounds are dominated by institutional investors looking to dollar cost average and
enhance their allocation for future initial public offerings. By investing at this early stage,
companies can get a toehold and insight on technology that they may want to see further
derisked before acquiring in full while also securing a potential inside track to an acquisition.
4. Reevaluate Product Acquisition and Manufacturing Strategies in China
Ongoing reform of the drug review and approval regime will result in different regulatory
pathways for locally made innovative products versus products manufactured outside
China. The new regime is not yet finalized but will likely provide new opportunities for global
companies doing business in China to benefit by acquiring local companies, rearranging
product filing strategies and optimizing local manufacturing capacities.
2) 5. Prepare for Unannounced Device Audits and Stricter Vigilance Scrutiny in the EU
Notified bodies remain under pressure to apply strict requirements for device certification
and audits; member states are also heavily scrutinizing device vigilance. Device
manufacturers should prepare for surprise audits, including of critical subcontractors and
suppliers. They should also review vigilance reporting practices, focusing on reportability
thresholds and the robustness of trend reporting.
6. Audit Data Integrity in Manufacturing and Clinical Trial Operations
Scrutiny of data integrity will be a global focus for 2016 and beyond, as demonstrated by
international good manufacturing practice (GMP) inspections focused on data integrity and
the first-ever active enforcement by the China Food and Drug Administration to ensure data
integrity in clinical trials. Companies should get ahead by identifying and remediating
systemic gaps, including software deficiencies, that could permit intentional or unintentional
breaches of data integrity.
7. Assess Product Liability Risks Arising from Biosimilar Labeling
Following approval of the first U.S. biosimilar in early 2015, unanswered questions about
naming and labeling present product liability issues. One of these issues is the lack of a
clear regulatory requirement for sameness of labeling for a biosimilar and its branded
counterpart, which means that biosimilar manufacturers may not be able to rely on
preemption to shield against product liability claims and may face liability for failing to
provide adequate information in its labeling. Companies should therefore assess the need
for product-specific information in biosimilar labeling even when the U.S. Food and Drug
Administration does not deem it necessary.
8. Avoid Getting Bound by Transactional Documents Intended to be Nonbinding
Recent cases highlight the risk that terms in letters of intent or heads of terms may be
deemed legally binding unless the parties state otherwise in clear invalidating provisions.
Because companies typically want most terms in these documents to be nonbinding, they
should include invalidating language where appropriate. Similarly, it is important to avoid
agreements to agree and agreements to negotiate in good faith unless additional provisions
clarify the parties’ intent regarding such clauses.
9. Update Anti-Corruption Policies and Controls
Anti-corruption enforcement is changing across the globe. Many countries with a
traditionally lax enforcement record, including Brazil, China and Japan, are now playing an
active role, and the first Deferred Prosecution Agreement was recently approved under U.K.
law, which will likely serve as a template for future enforcement. These developments
highlight the need for companies to identify country-specific enforcement risks in each
region where they are doing business and assure that their policies sufficiently address
those risks.
10. Lock Down GMP Compliance of Contract Manufacturers and Suppliers
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3) Regulators are closely scrutinizing contract manufacturing organizations and active
pharmaceutical ingredient suppliers, particularly in China and India. Enforcement against
one of these partners can have disastrous consequences, including agency refusal to
approve marketing applications for affected products. Assuring their compliance is therefore
critical for protecting your product pipeline.
—By Torrey Cope, Maurits J.F. Lugard and Chen Yang, Sidley Austin LLP
Torrey Cope is a partner in Sidley's Washington, D.C, office.
Maurits J.F. Lugard leads Sidley's EU life sciences regulatory team and has nine years of
regulatory and legal experience at the European Commission, advising on health and safety
related trade barriers. He is based in Sidley's Brussels Office.
Chen Yang is a partner in Sidley's Beijing office and leads Sidley's China life sciences
practice.
The opinions expressed are those of the author(s) and do not necessarily reflect the views
of the firm, its clients, or Portfolio Media Inc., or any of its or their respective affiliates. This
article is for general information purposes and is not intended to be and should not be taken
as legal advice.
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