Primary about as
There arecontacts many different ways to approach a
strategic conversation as there are adaptive challenges.
Bradley Smith
The point is that, when faced with an adaptive challenge,
Principal
you should get creative and engage people in ways that
Deloitte likely to generate breakthrough insights than
are moreConsulting LLP
brasmith@deloitte.com
your standard meeting.
Endnotes
1
“Are you a strategic CFO?”; CFO Insights, Deloitte CFO Program, Deloitte LLP,
September, 2014.
Moments of Impact: How to Design Strategic Conversations that Accelerate
Change, Chris Ertel and Lisa Kay Solomon, Simon & Schuster, 2014.
3
Leadership without Easy Answers, Ronald Heifetz, Harvard University Press,
1998.
4
Moments of Impact: How to Design Strategic Conversations that Accelerate
Change, Chris Ertel and Lisa Kay Solomon, Simon & Schuster, 2014.
5
Establish a consensus for execution. Strategy is dynamic
Caleb Longenberger
and, asManagernever fully resolved. Still, once there is
Senior such, is
consensus on what LLP
Deloitte Consulting is wrong, alternative choices identified,
and decisions made, execution should be put in motion.
clongenberger@deloitte.com
You may stand a better chance of success though, if
you visualize your best-case scenario before going into a
Sterling Barnett
strategic conversation and sketch out a few initial plans
Manager
for follow-up. Otherwise, you may continue having
Deloitte Consulting LLP
messy conversations and remain unsure if you’re making
sterbarnett@deloitte.com
progress.
2
Ibid.
6
Ibid.
7
Saving Capitalism from Near-Termism, Alfred Rappaport, McGraw-Hill, 2011.
Primary contact
Chris Ertel
Director; Co-author, Moments of Impact: How to Design
Strategic Conversations that Accelerate Change (Simon &
Schuster, 2014)
Deloitte Consulting LLP
certel@deloitte.com
Deloitte CFO Insights are developed with the guidance of Dr.
Ajit Kambil, Global Research Director, CFO Program, Deloitte LLP;
Accept the Senior Manager, CFO Education & Events, Deloitte LLP
and Lori Calabro, risks
Despite your efforts, there will likely be times when
strategic conversations don’t work. Politics may be one
reason. Sometimes participants simply cannot rise above
self-interest.
Near-termism—for example, the way an
organization’s incentives are structured or certain market
realities—is another factor. Consider, for example, that the
average publicly traded stock is now held for only about a
year, and you’ll understand how time horizons can affect
decision-making.7 Finally, strategic-thinking capabilities
can be a constraint. In many organizations, people rise to
senior levels based on execution capabilities, but lack the
skills that strategic choices demand.
Still, for CFOs looking to make an impact in a short time
frame, strategic conversations are a useful tool.
And
given their place in the organization, it seems natural for
CFOs to convene such conversations. So, go ahead: build
understanding, shape the choices, and make decisions. In
the process, you’ll create your moment of impact.
About Deloitte’s CFO Program
Deloitte CFO Insights are developed with the guidance of
Dr.
Ajit Kambil, Global Research Director, CFO Program,
Deloitte LLP; and Lori Calabro, Senior Manager, CFO
Education & Events, Deloitte LLP.
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For more information about Deloitte’s CFO Program, visit
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